![]() ![]() Designing an effective training and development programme involves aligning personal and professional requirements for career progression, organisational requirements for individual skills, competencies and knowledge required to compete effectively. Strategic training and development is essential to developing individual careers within major record labels enabling them to be more innovative and competitive in the emerging digital marketplace. Major record labels are struggling to identify and exploit new and emerging revenue streams while building new digital services and products that satisfy consumer led demand across a range of music formats and applications. These challenges are forcing organisations to break with traditional business models to embrace unique and innovative models which address the issues of an emerging digital market. New and emerging digital music technologies, applications and processes are challenging standard music industry practices, founded on traditional physical formats, unit sales and middle of the road marketing and promotional activities. ![]()
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